If I think too much about who’s on my email list, I have a really hard time settling on a topic.
Should I write for the parents?
Should I lean more towards business casual or drinking buddy language?
Should I bear in mind the people I’ve met through martial arts or music or social media or education or travel?
But then I come back to my mission statement: I help busy people do inner work.
…And I can focus again. Because I’m not writing for any one person on my list. In fact, I’m not even writing for the entirety of the people on my list.
…I’m writing for me. Because I’m busy. And I need to keep finding ways to do inner work.
Because I’ve said it before and I’ll say it again: daily writing that’s inner work based is one of the best things I’ve ever done for my mental health, healing, and personal growth.
And if I can help some of the other busy people out there via the work I’m doing for myself… or help them build a practice that’ll guide them forward in the same way my practice has guided me… then that’s a pretty incredible bonus.