Yes… it’s for them. But more importantly, it’s for you.
If you sacrifice your art, ideas, direction, excitement, curiosity, and truth… because you think it needs to look, feel, act, behave, present to an audience in a certain way… then you’ve lost.
Period. Point blank.
And you’ll soon feel lost. And as a result you’ll eventually lose them anyway.
The thing about audiences is that they should evolve with you.
As you continue to share new ideas, pivot directions, change excitements, explore fresh curiosities, and discuss alternate truths… some people will leave. But more importantly, new people will arrive.
…Just as past versions of you will be shed as new skins/identities will grow.
This is a natural part of the self-evolution process. And it should be embraced equally as a part of the audience-evolution process.
This is how you win.
Because every day is aligned and becoming more and more aligned both within and without.
And after a decade of this? How could you not win?
P.s. Struggling with creativity? Try getting more bored.